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Sleep with hands

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Vua Nem has showrooms about the size of a futsal stadium that you can lie on each bed to test the mattress. But what's the point if people are still used to testing mattress with just their hands at traditional stores? So we ask them a question they can't ignore.


     Concept, and hanging myself


     I printed this out in large and gave to Vua

     Nem's manager, it might still be in his room

(This campaign was executed in Vietnamese and translated to English)

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